Goodwill encourages the broken-hearted to 'Donate Your Ex's Stuff'

Tongue-in-cheek campaign to encourage donations of unwanted goods to support Goodwill's mission of changing lives through the power of work

Published Wednesday, February 3, 2016

Donate Your Ex's StuffSARASOTA/BRADENTON, FL – On February 15, while some community members are still basking in the afterglow of Valentine’s Day, Goodwill Manasota offers a way for others hurting from a recent breakup to heal and move on. Goodwill invites the broken-hearted to turn their “hate” into “donate” and support Goodwill’s programs and services throughout the community.

From February 15-29, Goodwill encourages community members to participate in its tongue-in-cheek, anti-Valentine’s Day campaign, “Donate Your Ex’s Stuff.” Break-ups are never easy – it is important to get rid of the items that keep exes stuck in the past, releasing the emotional and actual baggage that keeps them from moving on to new and better days.

To celebrate the kick-off of the campaign, Goodwill is holding its first-ever “Donate Your Ex’s Stuff Party”— event takes place on Monday, February 8, 5:30-7:30pm at iHeartMedia (1779 Independence Blvd., Sarasota). There will be food donated by PizzaSRQ, drinks, music and fun. Call (941) 355-2721 for more information or email to RSVP.

“When someone donates clothes, jewelry, DVDs and/or sporting goods to Goodwill, they aren’t just cleansing the hurt of a failed relationship – these unwanted will be sold in Goodwill’s retail stores and support our programs to help those with barriers to employment to receive training and mentorship, and find jobs,” said Goodwill Manasota Foundation vice president Veronica Brandon Miller. “Certainly we’re having a little fun at the expense of Valentine’s Day, but the benefits derived from those seeking the pride of earning a paycheck, and the self-worth that comes with self-sufficiency, are priceless. We wish those in happy relationships a very happy Valentine’s Day … and encourage everyone else to clean out their closets, donate to Goodwill and start fresh!”

Community members can find a listing of all Goodwill Attended Donation Centers on the organization’s website, Goodwill is not liable for items donated that do not belong to the individual donating.

About Goodwill Manasota

Goodwill Manasota is an industry-leading, 501(c)(3), not-for-profit organization that changes lives through the power of work. With the sales of donated goods and philanthropic donations, Goodwill is able to assist people with disabilities and other barriers to employment by providing job skills training and employment opportunities. In 2015, Goodwill Manasota served 22,739 people, placed 961 people in jobs and assisted 358 veterans as they reintegrated back into the civilian workforce. Goodwill Manasota’s economic impact back to the community is worth $81.3 million. Goodwill is one of the pioneers of the reduce-reuse-recycle movement and this past year diverted 41 million pounds out of the landfill. We accomplish our mission through a network of Good Neighbor Centers in Sarasota, Manatee, Hardee and DeSoto counties and our Mission Development Services (MDS) around North America. Goodwill Manasota is accountable to a local Board of Directors. Goodwill Manasota in essence belongs to this community, and is not owned by any individual or company. For more information, visit